AFIMA Wellness | Three Daily Sprays. One Modern Ritual.

Launching 2027Join the waitlist for the private launch invitations

PRIVATE PRE-LAUNCH ACCESS

WELLNESS THAT
WORKS WITH YOU.

A new system of fast-acting oral sprays for focus, energy and rest; made for real life, not another routine.

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Founding member pricing
Product testing invitations
Private launch invitations

Fast-acting
Fits real life, Science-led ingredients
Pocket-sized & portable

THE AFIMA CIRCLE

Founding member access.

Join a small group helping shape AFIMA before launch.

Founding pricing for your first year
Early access before public launch
Invitations to test new products
Private updates from AFIMA
Invitations to launch events

By signing up, you agree to receive marketing emails. Unsubscribe at any time.

Why it matters

Modern life is complicated. Your wellness shouldn't be.

AFIMA was designed for the moments your day asks the most from you.

The Moment

Your attention is everywhere.

Notifications. Information overload. Constant distractions and decisions. Hard to think clearly when everything is competing for your attention.

THE ANSWER

A clearer focus ritual.

Cognitive support to help you think sharper, feel calmer and stay present to get more done.

The Moment

YOUR ENERGY DOESN’T MATCH YOUR DAY.

The demand is real but the tank runs low. You need support to keep you going.

THE ANSWER

STEADIER ENERGY.

Balanced daily support to help you feel energised, resilient, and ready for whatever comes next.

The Moment

YOUR MIND WON’T LET YOU REST.

Late nights, racing thoughts, jet lag or tired but too wired to rest.

THE ANSWER

BETTER REST.

Science-backed actives to help you unwind, fall asleep and wake feeling restored.

Formulated with clinically studied ingredients. Purpose-built for real life.

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The Afima ritual

DESIGNED FOR THE DAY YOU'RE ACTUALLY HAVING.

Designed for busy days, travel and better sleep. Fast-acting support without the powders, pills or fillers.

Mornings

No mixing. No prep.

Fast daily support designed to fit naturally into busy routines and early starts.

Through the day

Portable daily support.

Designed to move with your workday, commute, travel and everyday life.

Evenings

Easier to come back to.

A simple way to slow down, switch off and wake feeling restored.

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THE DAILY SYSTEM

STEADIER ENERGY. CLEARER MINDS. CALMER EVENINGS.

Three targeted wellness sprays designed to balance daily energy, give clearer focus and support better sleep.

01MORNINGS

A STRONG START.

Clean energy and clarity designed to move with you through the day.

Sustains natural energy without the crash
Supports focus and mental clarity
Helps keep breath feeling fresh
Supports everyday immune health

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02Clarity through the day

FOCUS WITHOUT THE NOISE.

Support for steadier thinking, balance and modern mental load.

Supports focus and concentration
Helps reduce mental fatigue
Promotes calm, clear thinking
Calm, clear focus without the caffeine

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03Evening ritual

A SLOWER RHYTHM.

Designed to help you unwind, properly switch off and wake feeling restored.

Designed to support evening calm
Helps you create space to switch off
Supports the transition from busy to still
Wake feeling more like yourself

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A message from our founder

"I didn't fail my wellness routine. My wellness routine failed me. AFIMA is what I built instead, for anyone who knows how that feels."

Anna Founder

Why sprays?

Wellness, reimagined for modern life.

AFIMA's fast-absorbing mouth sprays are designed for simpler, faster wellness support throughout the day.

Spray

No pills. No water. No complicated routines.

Absorb

Fast-absorbing support designed for modern life.

Feel the difference.

Calmer. Clearer. Steadier.

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NO WATER NEEDED
NO PILLS
PORTABLE
NO FILLERS
EASY TO USE
DESIGNED FOR EVERYDAY LIFE

From our early testers

Real people. Real first impressions.

Early feedback from the first people to experience AFIMA.

"Finally something that actually works! AFIMA has been a welcome surprise. I've struggled with anxiety and an overactive mind for a while, and this is the first supplement that has made a noticeable difference."

Lucy Verified Early Tester

"The wellness space can feel overwhelming with so many products promising everything. AFIMA felt refreshingly simple. The experience felt thoughtful, calming and genuinely easy to stick with."

Sarah Verified Early Tester

"A great introduction to my daily routine As someone juggling multiple priorities, I often find mornings overwhelming, which can make it difficult to perform at my best. I took AFIMA in the morning after breakfast and have found that it helps me feel more focused, clear-headed and energised."

Emily Verified Early Tester

How do AFIMA mouth sprays work?

Each AFIMA spray delivers active ingredients directly through the lining of your mouth, bypassing the digestive system for faster, more direct absorption than tablets and capsules. No water, no prep, no swallowing, just spray and continue with your day.

Why a mouth spray instead of capsules?

Because many of struggle to take capsules or tablets. 44% of UK adults say swallowing pills takes extra effort; and that's the wellness gap AFIMA was designed to close.

AFIMA sprays absorb through the mouth lining in minutes, not the 30-60 minutes typical of tablets and capsules working through the digestive system. This bypasses the first-pass effect, meaning actives take a more direct route into circulation than through digestion alone. No binders, no coatings and no unnecessary additives- just active ingredients in a format designed to go wherever you go.

Easier to take than to skip. Works from the first spray.

What do founding members get?

Founding members are part of a small group helping shape AFIMA before launch. As a member of the AFIMA Circle you receive:

Founding pricing for your first year
Early access before public launch
Invitations to test new products. You will play a part in shaping what the
products are.
Private updates from AFIMA
Invitations to launch eve

Do any AFIMA products contain caffeine?

Only ENERGY. It contains 60-75mg of natural caffeine per serving, roughly similar to a small cup of coffee. L-Theanine is included specifically to smooth the stimulation and support a steadier lift without the spike and crash.

MIND is completely caffeine-free. It's designed for clarity and focus through a different mechanism, cognitive actives rather than stimulants, which means it can be used at any point in the day, including times when caffeine isn't appropriate.

SLEEP contains no caffeine.

Can I use more than one AFIMA spray?

Yes. The three sprays are designed as a complementary system, each formulated for a distinct moment in the day. ENERGY for mornings, MIND for focus through the day, SLEEP for evenings.

They use different active ingredients targeted at different needs, so they work alongside each other rather than
overlapping.

If you have questions about any specific health conditions or medications, we recommend checking with your healthcare provider before use.

Founding member access.

Modern life is complicated. Your wellness shouldn't be.

Your attention is everywhere.

A clearer focus ritual.

YOUR ENERGY DOESN’T MATCH YOUR DAY.

STEADIER ENERGY.

YOUR MIND WON’T LET YOU REST.

BETTER REST.

DESIGNED FOR THE DAY YOU'RE ACTUALLY HAVING.

No mixing. No prep.

Portable daily support.

Easier to come back to.

STEADIER ENERGY. CLEARER MINDS. CALMER EVENINGS.

A STRONG START.

FOCUS WITHOUT THE NOISE.

A SLOWER RHYTHM.

"I didn't fail my wellness routine. My wellness routine failed me. AFIMA is what I built instead, for anyone who knows how that feels."

Wellness, reimagined for modern life.

Spray

Absorb

Feel the difference.

Real people. Real first impressions.

Good to know.